Building technology for the business of sport.
GroundSoft builds and owns technology businesses designed around the operational needs of the sports industry.
Portfolio
Explore GroundSoft SQUAD · TrainChamps
Our ventures
Businesses built for
what comes next.
A portfolio of businesses across technology, commercial services, media and consumer brands.
Building commercial value through ideas, partnerships and execution.
Mach7v works with businesses, brands and organisations across commercial strategy, partnerships, marketing, media and consulting.
Explore Mach7v
Building media businesses and intellectual property.
Quadcober Media Group develops and operates media brands, properties and platforms built around audiences and ideas.
Portfolio
Explore Quadcober Media Group Quadcober Sports · Futbol India · 9Cricket · The Turf
Turning sports identity into products fans want to own.
MerchinUP partners with sports clubs and organisations to develop, produce and sell official merchandise built around sports IP and fan communities.
Explore MerchinUPOfficial sports merchandise × fan culture × commerce.
Understated clothing for people who don't need their clothes to shout.
Neusense is a contemporary apparel brand built around minimalist design, quality fabrics, refined construction and quiet confidence.
Explore NeusenseMinimalism × quality × quiet luxury.
Clothing built around the culture of combat sports.
Mavn is a clothing brand built around combat sports and the culture surrounding them.
Combat sports × clothing × culture.
Portfolio philosophy
Different businesses.
One belief system.
Each venture operates with its own identity, market and ambition. What connects them is the way we build: with relevance, discipline and ownership.